mad in pursuit |
Mad in Pursuit |
Cosmopolitan Productions |
Redesigning |
The Artist�s Book as Inspiration |
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I want what I do on the web to be art. ART! I shout it. I demand it. Every
new medium needs its artists � people who can exploit a newfound playground
and say something original. To my distress, I�m not a breakthrough genius. I
need inspiration and examples. And then I need the language. Without a language
to describe a new artform, it�s difficult to have a conversation about it or
to write a textbook (which I � non-genius � can then learn from). What I�ll call a �webwork� is a non-commercial website that exists to tell a story or make a statement � the
author-designer�s statement, not someone else�s. The webwork combines
writing, graphics, and behind-the-page technical skills to create a new visual
literature. Okay, my shelves are full of books on writing, books on layout and
typography, books on html and javascript, but they don�t add up. A century ago people realized that photography could be more than the
mechanical recording of lovely scenes. Likewise, the webwork is more than a passive
container for good art (a showcase or gallery site) or good writing (a site for
self-publishing stories or diaries). I�d like to think that somewhere in the poorly mapped frontiers of the Worldwide
Web there exists a Picasso�s Paris, a Stieglitz Salon � a place of
intellectual ferment where the canons of a new aesthetic are being argued and
refined � but I can�t find it. It�s early still: the webform is barely
five years old and its potential artists distracted by the dotcom goldrush and
the sudden tyranny of e-commerce clich�s (navigation bar down the left,
please). And so, for inspiration and guidance, I went off-line and discovered the world of �artists� books.� The Visual Studies Workshop in Rochester NY offered a weeklong course in the topic. In the offering, teacher Joan Lyons wrote:
Sounds applicable to a webwork, doesn�t it? I decided to
examine artists� books as a source for principles and language. The Visual Studies Workshop has a public archive of 7000 artist�s books and
Joan Lyons has nurtured many artists through the book-making process. I could
have spent the week browsing through the archive at creations that were funny,
poignant, angry, polemic, bizarre, and beautiful. But looking is only the first
step in learning. I had to create my own book. In paper. With razor and
straight-edge and glue. I showed up for class thinking I�d build on what I do on the web � write
an essay, plop in some pictures. I had my text � the Babes in Boyland
essays about Maria and me learning to fish � and I�d worked up a few
interesting visuals. Quickly, I saw this wouldn�t do. The artist�s book is
not an illustrated narrative. It�s better integrated than that. It�s the
juxtaposition of words and visuals across the turning of pages that tells the
story. Damn. Determined not to produce a book where each page was a stiff
story-and-a-picture, I scraped my original idea. Back home that night, in a
panic, thrashing around for something both visual and storyful, I pulled out a
box of necklaces made from ancient African beads and started throwing them on
the scanner. A great subject: beautiful, magical, historical and rich with
meaning, from a little girl�s first flirtations with seductive adornment to
the plunder of ancient gravesites to satisfy a collector�s greed. Did I produce a great artist�s book? No way. My paper was pretty, my photos
were pretty, my sentences were pretty, my fonts were pretty, but it didn�t add
up. I don't know how often I'll tackle creating a book, but reviewing what went
right and what went wrong may help me the next time I set out to do a webwork.
The principles are much the same. I got a look from the teacher when I sewed together my 16-page signature
before I had anything really composed. Form should emerge from the meaning.
Strands of beads are liquid, shapeshifting, multi-faceted things and I had
locked myself into stiff, blocky pages. And because I like the visual impact of
�small multiples� (repetition with variation bringing order and
clarity), I had chopped my photos into one-inch squares, which I began lining up
on the pages. Another look from the teacher told me I was being a stiff. I tried to redeem myself by making this the story of a bead collector
(and don�t collectors like to pluck things out of their natural settings and
put them into compartmentalized boxes?). Ok, fine, but then I started hedging by
having the beads break out of their boxes, be seen on strands and then having
strands break apart. (A attempt to create movement.) Now I see that the
story of a bead collector might be better served by moving from individual
beads, to strands, and then into collector�s boxes. It would have
created a stronger sequence across the pages. An artistic work about beads should certainly be strung together in some
strong visual way. As I flipped from page to page in my book and became aware of
its disconnectedness, I layered on a little narrative series. I drew in a
string of beads tracing the route of a single carnelian bead from the stone's
being mined and shaped in India a thousand years ago, its transit to Timbuctu,
its burial and excavation, all the way to its place in my collection. I tried to
make the string between the beads representative of the time and distance
involved in the bead's journey. Not the most original device, but it did show
potential for creating better cohesion in my book. My website has not yet been transformed into webwork � it�s still too easy to plop a photo into a text (check out the online adaptation of my bead opus) � but at least now I�ve begun to strategize about turning my illustrated narratives into visual literature through better juxtaposition of images and words on a page and with more exciting pacing and movement between pages. Resources: If you think you might be interested in artist's books as
inspiration, visit the Visual Studies Workshop
(they have an online bookstore), Keith
Smith Books (his Structure of the Visual Book is full of provocative
analysis), or the Women's
Studio Workshop (their archive is available online, though under
reconstruction at the time of this writing).
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